London · October 2026

Data-Driven Holiday

Planning a stay in London with maps

My wife and I were planning a mini-break to London. We had a long weekend, a 750-euro budget, but no idea where to stay. So I found our hotel with maps and data.

St Pancras International station

Robert-brook, Wikimedia Commons, CC BY-SA 4.0

FIG 01 · PHOTOOur origin point for the trip.

I knew we would arrive in St. Pancras International Station and stay somewhere accessible by transit.

So I pulled location data for every London Underground, Overground, and National Rail station.

Then I pulled data about each train line.

FIG 02 · MAPThe London heavy rail system.

I found the stations that were accessible from St. Pancras within one hour, estimated by Transport for London's journey planner.

Then I estimated a 10-minute walkshed around each one.

To estimate a ten-minute walk, I used a straight-line, 800-meter buffer around each station – a standard shortcut I've seen while working on my master's thesis.

Map of an 800-metre walkshed around Greenwich station
FIG 03 · MAPAn example of a station walkshed.

Once I had the walksheds, it was time to find hotels.

I used a web scraper to get a list of hotels within the walksheds under 120 euros per night.

Map of hotels and nightly prices inside the Greenwich station walkshed
FIG 04 · MAPHotels inside the walksheds, priced for our dates.

This list was joined to a list of accommodations including geographic coordinates.

Then I filtered to hotels above 60 euros per night, above a 3.8-star rating, and located within the walksheds.

FIG 05 · MAPThe candidates left after the price and rating filters.

This narrowed down the list to 430 candidate hotels, spread across 227 stations.

This was a good start, but not all of these hotels were in equal locations. Some were in boring suburbia, others in rough parts of town, and others by the airport.

HotelWalkshed€/nightRating
Premier Inn London Eltham hotelNew Eltham624.0
Leonardo Hotel London CroydonWellesley Road704.2
Premier Inn London Heathrow Airport Terminal 4 hotelHeathrow Terminal 4624.3
427 more rows…

Three candidates in very different parts of London.

Hardly a good first impression.

So the next step was to analyze the quality of the area around each station.

And this is where I went a little overboard.

I went a little overboard.

I started by brainstorming a list of things that make a place feel pleasant – lots of street trees, parks nearby, and cultural heritage.

Then I made a list of things that make a place feel unpleasant – gray asphalt, traffic, and noise.

To quantify these factors, I pulled environmental data, greenery data, architecture and infrastructure data.

LayerProviderLicence
TreesNFI 2024, Forestry Commission · NTOW, DefraOGL
Green space and additional land coverOSMlanduse, heiDATACC BY 4.0
Building agesEPC register, MHCLG · OS OpenMap Local, Ordnance SurveyOGL · OS OpenData
Listed buildingsHistoric EnglandOGL
Registered parks & gardensHistoric EnglandOGL
Roads & parkingOpenStreetMapODbL 1.0
Road noise (Lden)Defra / Environment AgencyOGL
Scenicness ratingsSeresinhe, Preis & Moat 2017CC BY-SA 2.0

Every layer, its provider, and its licence.

I clipped each data layer to every walkshed and measured how much of the station area was covered by trees and open green space.

Then I counted how many nationally designated historic structures fell inside each walkshed.

Map of trees, open green space, and listed buildings in one station walkshed
FIG 06 · MAPWhat makes a place feel pleasant, at Ealing Common.

Then I estimated road widths and combined streets and parking lots into one measure of land taken up by asphalt.

The noise data was a grid of 10-meter cells, so I counted the share of cells at or above 55 decibels.

Map of roads, parking, and road noise in one station walkshed
FIG 07 · MAPAnd what makes it feel unpleasant, at Hatton Cross.

Now I had a bunch of numbers for each walkshed, but I didn't know how to weigh them.

More trees is probably good – but how much does noise matter? What about asphalt?

Luckily, I found an empirical way to check.

Scenic-Or-Not is a website where visitors rate photos of places across Britain on how attractive they look – over 200,000 photos, each rated by at least three people.

The Scenic-Or-Not website, showing a photograph of a place in Britain with a slider to rate how scenic it is.

Scenic-Or-Not, Data Science Lab, Warwick Business School

FIG 08 · SCREENSHOTThe Scenic-Or-Not game lets users rate photos from Not Scenic (1) to Very Scenic (10).

In 2017, a research group at the University of Warwick trained a machine learning model on the Scenic-Or-Not ratings and used it to predict scenic ratings for thousands of geolocated photos in London.

I matched their predicted scenic ratings to my walksheds and tested which of my metrics tracked them.

Several metrics showed statistically meaningful correlation across all 264 walksheds. For example, tree cover and open green space predicted higher scenic ratings. Noise and asphalt predicted lower scenic ratings.

Scatterplot comparing tree cover with Scenic-Or-Not attractiveness
FIG 09A · CHARTTree cover has the clearest relationship: walksheds with more trees tend to receive higher predicted scenic ratings.
Scatterplot comparing roads and parking with Scenic-Or-Not attractiveness
FIG 09B · CHARTWalksheds given over to roads and off-street parking tend to receive lower predicted scenic ratings.
Scatterplot comparing open green space with Scenic-Or-Not attractiveness
FIG 09C · CHARTOpen green space predicts higher scenic ratings, though less clearly than tree cover.
Scatterplot comparing road noise with Scenic-Or-Not attractiveness
FIG 09D · CHARTGreater exposure to road noise predicts lower scenic ratings, with considerable variation among walksheds.

I combined these and multiple other factors into a scenic score for each walkshed.

Then I compared my model to the one produced by the research group based on the average Scenic-Or-Not ranking inside each walkshed.

Scatterplot of my scenic score against the Scenic-Or-Not rating for each walkshed, with a one-to-one line
FIG 10 · CHARTMy score and the Scenic-Or-Not ratings mostly agree.

But the Scenic-Or-Not model did not show any correlation with something I consider important: architectural built heritage.

Scatterplot comparing listed buildings with Scenic-Or-Not attractiveness
FIG 11 · CHARTThe number of listed buildings has essentially no relationship with predicted scenic ratings.

So I kept listed structures as a separate heritage score for architectural character.

I now had two scores for each walkshed: scenic and built heritage.

I played with various weights to see what happened if I favored heritage more or if I filtered to those within a kilometer of a listed park, garden, or cemetery.

FIG 12 · CHARTAdjust the dials to see how the walkshed ratings change.

I tuned the dials to something that I found appealing. In my opinion, the best candidates clustered around two places in London.

The neighborhoods around Kensington Gardens – Queensway, Holland Park, Bayswater, and Notting Hill Gate – hold some of London's celebrated Georgian townhouses.

The area is accessible to transit and amenities with many hotels.

Leinster Square Gardens, Queensway

Leinstersquare, Wikimedia Commons, CC BY-SA 4.0

FIG 13 · PHOTOGeorgian terraced houses near Kensington Gardens.

And the others clustered around Greenwich Park: Greenwich, Cutty Sark, and Blackheath.

The London skyline seen from Greenwich Park

Farbades420, Wikimedia Commons, CC0 1.0

FIG 14 · PHOTOView of the London skyline from Greenwich Park.

From among the available hotels in both areas, we chose one in Blackheath: The Clarendon Hotel.

The Clarendon Hotel, Blackheath: a long yellow-brick Georgian terrace of three storeys with the hotel's name in red letters across the front

Ewan-M, Wikimedia Commons, CC BY-SA 2.0

FIG 15 · PHOTOThe Clarendon Hotel.

It's accessible in about 40 minutes by train from St. Pancras station, close to a charming village high street, the Royal Observatory in Greenwich, plus several museums, parks, and scenic lookout points.

And as a bonus for a geographer, it's only 1.28 km from the official Prime Meridian marker.

Map showing the 1.28-kilometre distance from The Clarendon Hotel to the Prime Meridian marker with ruler-style tick marks
FIG 16 · MAPA short walk from the official 0° longitude point.

Sold.